7Cs Leadership App Icon
The assessment for serious leaders

Become the leader
people choose
to follow.

47 questions. AI coaching. 360° feedback.
Benchmarked against 541 leaders.
No platitudes — just honest development.

Trusted by headteachers, executives and managers across the UK

541
Leaders benchmarked
47
Research-backed questions
7
Core leadership traits
20+
Years of expertise
"

Most leaders never get honest feedback about how they're actually doing. They're guessing. And that's not good enough.

DP
Drew Povey
Leadership Consultant · Bestselling Author · Former Headteacher
The Framework

Seven traits that separate
great leaders from the rest

20 years. Thousands of leaders. Seven patterns that matter.

C
Charisma

Influence and inspire — make people genuinely want to follow you.

C
Courage

Make tough decisions when it's uncomfortable to do so.

C
Confidence

Build capability in your team. Create space to fail and grow.

C
Collaboration

Build genuinely high-performing teams, not just groups of people.

C
Change

Challenge the status quo and react fast to the unexpected.

C
Connection

Build authentic relationships and gain trust quickly.

C
Curiosity

Constantly question why. Seek new ideas and ways of thinking.

What you get

Everything you need.
Nothing you don't.

47-Question Assessment

Research-backed. Benchmarked against 541 leaders. No sugar-coating — you'll know exactly where you stand.

360° Feedback

Anonymous feedback from your team, peers and manager. Honest insights you can actually act on.

AI Coaching

Trained in Drew's style — northern grit, straight talk, relentless optimism. Knows your scores. Ask it anything.

Track Your Growth

Leadership is a journey, not a destination. Monitor progress over time. Keep moving forward.

Who it's for

Built for leaders
who mean it

Business Executives

Who know there's more in the tank and want honest data to prove it.

Team Managers

Ready to stop guessing and start growing with real feedback.

Anyone in leadership

Who wants honest feedback, real development, and proper results.

Right. That's enough from me.

Download it. Take the assessment.
Get the feedback. Do the work.
You've got more potential than you think.

Get Started — It's Free → — Drew Povey